Hamilton Health Sciences
ABI Program—Annual Conference

Direct mailer
Size 5-1/2" x 8-1/2" (folded)

The design of this brochure was driven by the conference title.

The main title was printed on translucent stock and the booklet was bound at the top edge so that when the reader lifted the outer cover, they would be "lifting the fog."

Rolling over the cover sample with your mouse simulates the effect of lifting the outer cover.